Series of Iqos mini documentaries for unsmokeyourworld.com.
The documentaries’ protagonists talk about how they quit smoking, how they swtiched to another type of smoking, or how they helped others quit.
Client: Philip Morris Romania
Agency: Kubis Interactive (Cristina Schitco & Camelia Matei)
Production House: Parcfilm
Producer: Tudor Hermeneanu
Director: Andreea Paduraru
DOP: Silviu Craciun
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